Ecommerce SEO Growth Plan

Managed Ecommerce SEO for Growing Online Stores

Increase your organic visibility with a complete ecommerce SEO service covering product pages, categories, technical optimisation, content opportunities and manual backlink building.

The Savlo Ecommerce SEO Growth Plan is designed for established online stores that already have products and customers but need a more structured strategy to increase search visibility.

As your ecommerce SEO agency, we research your market, review competing stores, optimise priority commercial pages and identify opportunities to attract more qualified visitors through organic search.

What Is Included?

Detailed Ecommerce SEO Audit

We complete a detailed review of your online store, covering:

• Organic search visibility
• Website architecture
• Product and category indexing
• Crawlability
• Duplicate and thin content
• Canonical tags
• Redirects
• Broken links
• Internal linking
• Page speed concerns
• Mobile usability
• Structured data
• XML sitemap configuration
• Existing content performance

Ecommerce Competitor Analysis

We review competing online stores to identify:

• Keywords they rank for
• Categories generating visibility
• Content gaps
• Website structure opportunities
• Backlink opportunities
• Competitor strengths and weaknesses
• Areas where your website may compete

Advanced Ecommerce Keyword Research

We develop a broader keyword strategy covering multiple stages of the customer journey.

This may include:

• Product keywords
• Category keywords
• Commercial searches
• Long-tail keywords
• Brand and non-brand terms
• Comparison keywords
• Informational searches
• Seasonal opportunities
• Competitor keyword gaps
• Content topics

Product Page SEO Review

We review up to 50 product pages and optimise selected priority pages within the plan’s monthly service capacity.

Optimisation may include:

• Product titles
• Meta titles
• Meta descriptions
• Heading improvements
• Keyword placement
• Product description recommendations
• Benefits-focused content
• Image alt text
• Internal links
• Related-product links
• Canonical recommendations
• Structured data review

Category Page SEO

We review up to 10 category or collection pages and optimise selected priority pages.

This may include:

• Primary and supporting keyword targeting
• Category titles
• Meta titles
• Meta descriptions
• H1 headings
• Introductory category content
• Supporting copy
• Internal links
• Indexing guidance
• Product filter recommendations

Duplicate Content Review

We identify potential duplication caused by:

• Repeated product descriptions
• Similar product variants
• Filtered URLs
• Manufacturer descriptions
• Multiple category paths
• Near-identical pages

Recommended solutions may include:

• Unique content
• Canonical tags
• Noindex recommendations
• URL consolidation
• Product variant management
• Redirects

Product Schema Review

We review product-related structured data, including:

• Product names
• Prices
• Availability
• Reviews
• Ratings
• Brand information
• Stock status
• Breadcrumbs

Correct structured data can help search engines understand your products more clearly, although enhanced search results cannot be guaranteed.

Ecommerce Internal Linking Strategy

We improve links between products, categories and supporting content.

This may include:

• Links from blog articles to commercial pages
• Links between related categories
• Breadcrumb improvements
• Related-product linking
• Orphan-page identification
• Priority-page strengthening

Ecommerce Content Opportunities

We recommend useful content based on customer searches and buying decisions.

Content opportunities may include:

• Product buying guides
• Product comparisons
• Frequently asked questions
• Gift guides
• How-to articles
• Product-care guides
• Seasonal content
• Industry advice

Up to Two Backlinks or Brand Mentions Per Month

Your plan includes:

Up to two manually secured backlinks or brand mentions per month.

This includes relevance checks, website quality checks and natural anchor-text planning.

Monthly SEO Report

Your monthly report includes:

• Work completed
• Pages reviewed
• Pages optimised
• Technical findings
• Keyword observations
• Organic visibility trends
• Backlink and brand mention activity
• Recommended priorities

Who Is This Plan For?

The Growth Plan is suitable for:

• Established ecommerce brands
• Stores with 50 or more products
• Online retailers receiving some organic traffic
• Businesses wanting broader keyword visibility
• Stores with underperforming categories
• Companies seeking ongoing ecommerce SEO marketing
• Businesses without an internal SEO team

Why Choose Savlo as Your Ecommerce SEO Agency?

Ecommerce-Focused Strategy

Online stores have different requirements from normal business websites. We focus on products, categories, filters, variants and customer buying journeys.

Commercial Keyword Targeting

We prioritise search terms relevant to your products and potential customers.

Manual SEO Work

Our SEO work is planned and reviewed manually. We do not rely on automated bulk changes across your entire store.

On-Page and Off-Page SEO

The Growth Plan combines website optimisation with manual backlink and brand mention opportunities.

Clear Monthly Deliverables

You receive a detailed explanation of what has been completed and what should happen next.

How It Works

Month One: Research and Foundations

We complete your audit, competitor analysis, keyword research and initial priority recommendations.

Month Two: Commercial Page Optimisation

We focus on priority product pages, categories, metadata, internal linking and technical improvements.

Month Three: Expansion

We optimise additional pages and identify content and backlink opportunities.

Ongoing: Monitor and Improve

We continue refining your strategy using available search and website performance information.

Frequently Asked Questions

What does an ecommerce SEO agency do?

An ecommerce SEO agency helps online stores improve organic visibility through keyword research, product-page SEO, category optimisation, technical SEO, content planning and link building.

How is an ecommerce SEO company different from a general SEO company?

An ecommerce SEO company understands product variants, category structures, filters, stock changes, duplicate descriptions and large numbers of product URLs.

How many pages are included?

We review up to 50 product pages and 10 category pages. Selected priority pages are optimised according to the monthly service capacity.

Are backlinks included?

Yes. The Growth Plan includes up to two manually secured backlinks or brand mentions per month, subject to publisher approval and availability.

Do you write full product descriptions?

SEO optimisation and content recommendations are included. Complete product-description writing for large numbers of products may require a separate quotation.

Can you work with our developer?

Yes. We can provide technical recommendations when changes require developer or platform-level support.

Price

£899/Month (Inc VAT)

Recommended service period: 3–6 months

Grow My Online Store

Improve product visibility, strengthen category pages and build a more complete ecommerce SEO strategy.

Important Service Information

Backlinks and brand mentions are selected according to relevance, website quality and publisher availability. Specific domain authority, traffic, publication dates, keyword positions, visitor numbers or sales cannot be guaranteed.

We do not use automated backlink software, spam-focused submissions or bulk link packages.

Some placements may require additional time because of publisher review, editorial approval or publication schedules. Outstanding placement activity may continue into the following service period.

SEO is an ongoing marketing process. Search engines control indexing and rankings, so performance and timeframes vary according to your website, industry, competitors, content quality and existing authority.